TITLE

Rub-a-Dub Dough

AUTHOR(S)
Roberts, Michelle
PUB. DATE
December 2010
SOURCE
NAFE Magazine;Winter2010/2011, Vol. 33 Issue 2, p28
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article presents the success story of Lisa Nissanoff, mother of three who started a bubble bath business in 2002, which in 6 years grew from a 200 U.S. dollar initial investment into a 7 million U.S. dollar enterprise. The Los Angeles, California-based company called Me! Bath produces and sells bath salt fizzes that come in fruit or flower scents. The author quotes Nissanoff's advice on business not to overcommit and to make sure one has the resources to manage and expand.
ACCESSION #
57578051

 

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