Agent Steinberg, The Man Behind The Tiger Woods Brand

December 2001
Book Publishing Report;12/10/2001, Vol. 26 Issue 49, p5
Trade Publication
Reports the role of celebrity agent Mark Steinberg on the trademark popularity of products endorsed by golfer Tiger Woods in the United States. Career history of Steinberg; Background for the publishing career of Woods; Efforts of Steinberg for the success of the instructional golf book 'How I Play Golf,' by Woods.


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