Hoops Package Clears Blackout Hurdle

Umstead, R. Thomas
December 2001
Multichannel News;12/10/2001, Vol. 22 Issue 50, p14
Reports the pay-per-view distribution deal between the National Collegiate Athletic Association (NCAA) and DirecTV Inc. in the United States. Permission of DirecTV to distribute out-of-market games from the NCAA men college basketball tournament; Accessibility of 'Mega March Madness' by the DirecTV subscribers; Significance of the deal.


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