SWOT Analysis

December 2010
Hot Topic, Inc. SWOT Analysis;Dec2010, p1
SWOT Analysis
A business analysis of Hot Topic, Inc., a specialty retailer that sells music/pop culture-licensed and culture-influenced apparel, accessories and music, is provided, focusing on its strengths, weaknesses, opportunities and threats (SWOT). Strengths include strong online presence and diverse range of products and brands. Its weakness is its declining comparable store sales. Opportunities include growing demand for private label products in the U.S. Threats include the increasing operating costs.


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