SWOT Analysis

December 2010
Sears Canada SWOT Analysis;Dec2010, p1
SWOT Analysis
A business analysis of Sears Canada Inc., a company that sells general merchandise and home-related services in Canada, is provided, focusing on its strengths, weaknesses, opportunities and threats (SWOT) faced. Strengths include diversified store formats. Weaknesses include the deteriorating market share in Canadian retail spending. Opportunities for improvement include an expanding product portfolio. Threats to the company include increasing wages and tight market competition.


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