TITLE

Google Pushes Play

AUTHOR(S)
Spangler, Todd
PUB. DATE
October 2010
SOURCE
Multichannel News;10/11/2010, Vol. 31 Issue 38, p8
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article reports on the move of Google Inc. to partners with cable television (TV) networks to promote its Internet-enhanced TV in the U.S. The company has collaborated with Turner Broadcasting System, Home Box Office Inc. (HBO) and CNBC to help push for its TV devices. It notes that the company's initiative aims to combine conventional TV with Web content, YouTube clips, and other video applications. INSET: NET SETS.
ACCESSION #
57219538

 

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