World Cup Runs Over for ESPN, Univision

Reynolds, Mike
July 2010
Multichannel News;7/19/2010, Vol. 31 Issue 28, p29
The article reports that U.S. rights-holders ESPN and Univision Interactive Media have gained the top spot television network on air and online for covering the Federation Internationale de Football Association (FIFA) World Cup in the U.S. It states that the 2010 World Cup is watched by 111.6 million U.S. viewers as indicated by Nielsen. Meanwhile, the mobile-TV offering of ESPN has garnered one million viewers, while the online and mobile offerings of Univision generated 34.7 million visits.


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