TITLE

World Cup Runs Over for ESPN, Univision

AUTHOR(S)
Reynolds, Mike
PUB. DATE
July 2010
SOURCE
Multichannel News;7/19/2010, Vol. 31 Issue 28, p29
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article reports that U.S. rights-holders ESPN and Univision Interactive Media have gained the top spot television network on air and online for covering the Federation Internationale de Football Association (FIFA) World Cup in the U.S. It states that the 2010 World Cup is watched by 111.6 million U.S. viewers as indicated by Nielsen. Meanwhile, the mobile-TV offering of ESPN has garnered one million viewers, while the online and mobile offerings of Univision generated 34.7 million visits.
ACCESSION #
57219437

 

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