Rival Tries to Trump Hef's Bid for Playboy

Farrell, Mike
July 2010
Multichannel News;7/19/2010, Vol. 31 Issue 28, p6
The article reports on the 210 million dollars offer of FriendFinder Networks Inc. to keep trump founder Hugh Hefner as a partner and to retain Playboy Enterprises Inc.'s current management in the U.S. March Bell, chief executive officer (CEO), states that the proposed transaction will enable Hefner to retain editorial control of Playboy magazine and will be entitled to reside in the Playboy Mansion. However, Hefner is still evaluated as Playboy's board of directors.


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