Pint of View

Lager, Marshall
January 2011
CRM Magazine;Jan2011, Vol. 15 Issue 1, p42
Trade Publication
The article offers the author's insights on the changes in the attitude of people in terms of personal data transmission. He says that various factors contributed to the way people divided their public and private lives including capitalism, social media, and vanity. He adds that consumers in this generation tend to be hooked with social networking sites wherein the private lives are being discuss with strangers and allowing businesses to know the personal information.


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