TITLE

TV Ad Market Picks Up

AUTHOR(S)
Farrell, Mike
PUB. DATE
September 2010
SOURCE
Multichannel News;9/27/2010, Vol. 31 Issue 36, p41
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article reports on the positive performance of domestic advertising market in the U.S. in the second quarter of 2010.
ACCESSION #
57176785

 

Related Articles

  • Admen label fall shows `bland X'. Robins, J. Max // Variety;6/13/94, Vol. 355 Issue 7, p1 

    Reports on advertising agencies' lack of enthusiasm for upcoming television programs for the 1994 fall season. Choices for 1993's fall season; Increases for the networks' primetime upfront; Share point predictions for television programs; Competition among television programs.

  • Creative best spots.  // Adweek Eastern Edition;6/14/1999, Vol. 40 Issue 24, p24 

    Provides highlights of the best television commercials launched on broadcast and cable television in the United States in May 1999. Includes advertising agency Goldberg Moser O'Neill's work for Aerial Communications; Crispin Porter Bogusky's use of professional athlete for And 1 sneakers;...

  • AICP Takes Stance On Runaway Spot Production. Goldrich, Robert // SHOOT;07/23/99, Vol. 40 Issue 29, p1 

    Reports on the Association of Independent Commercial Producers' stance on the runaway spot production problem in the United States commercial film industry. Stress on the producers' obligation to advertising agencies and clients; Need for the restructure of costly residual use fee systems;...

  • TOP SPOT OF THE WEEK.  // SHOOT;07/07/2000, Vol. 41 Issue 27, p10 

    Lists several agencies involved in the production and direction of television commercials in the United States. Includes a list of company executives of Bicoastal Epoch Films; Agency executives of Young & Rubicam company; Visual effects production crew of the Ring of Fire Advanced Media.

  • Bring Out the Dead. Hanas, Jim // Advertising Age's Creativity;Jun2001, Vol. 9 Issue 5, p105 

    Reports on the decline in April 2001 of the Creativity production index, an informal measure for tracking the flow of broadcast commercials production in the United States. Effects of the collapse of the Internet industry; Difficulties facing agencies; Projection on when the slump would end.

  • Less is more. Stockler, Bruce // Advertising Age's Creativity;Mar1999, Vol. 7 Issue 2, p34 

    Reports on how mid-sized to larger commercials postproduction houses in the United States have struggled to expand their core businesses and reinvent themselves. Techniques employed in a `boutique' operation; Role of computers in advertising; Problems with keeping talents.

  • Critique: Road Less Traveled. Lippert, Barbara // Adweek Eastern Edition;11/11/2002, Vol. 43 Issue 45, p24 

    Presents a critique of three advertising commercials produced by U.S.-based agency Saturn. Theme used in the commercial 'Camping Trip'; Description of the commercial 'Sheet Metal'; Features of the advertisement 'Car Wash'; Tagline used by Saturn in its commercials.

  • Best of April.  // Adweek Western Edition;5/15/95, Vol. 45 Issue 20, p51 

    Lists advertising spots created by different advertising agencies in the United States as of April 1995. Includes Amstel Light; British Airways; Bud Light; Diet 7-Up; Grey Poupon; Jenny Craig.

  • I Can't Believe It's Not Fabio! Diaz, Ann-Christine // Advertising Age's Creativity;Sep2001, Vol. 9 Issue 7, p45 

    Focuses on the extreme commercials spots created by Thrillseekers Unlimited company owned by stuntman Rich Hopkins in the United States. Background of the Thrillseekers Unlimited company; Enumeration of advertisements produced by the company; Experiences of Hopkins as stunt performer.

  • Creative best spots.  // Adweek Eastern Edition;1/14/2002, Vol. 43 Issue 3, p14 

    Presents several television advertisements in the United States. Creation of Aflac commercial by the Kaplan Thaler Group agency; Details of the Arco station commercial by Rubin Postaer & Associates agency; Features of the commercial of Miller High Life by Weiden + Kennedy agency.

Share

Read the Article

Courtesy of VIRGINIA BEACH PUBLIC LIBRARY AND SYSTEM

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics