APA targets June as month for audiobooks

Horak, Terri
May 1998
Billboard;05/09/98, Vol. 110 Issue 19, p61
Trade Publication
Reports that the Audio Publishers Assn. (APA) has declared June Audiobook Month. Aggressive national promotion campaign that is the first of its kind for the trade group; Comments of Grady Hesters, President of the (APA); Key aspects of the campaign.


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