TITLE

Sauder, Office Depot test humorous TV ads for new SOHO group

AUTHOR(S)
Edmonds, Tom
PUB. DATE
December 2001
SOURCE
Furniture/Today;12/3/2001, Vol. 26 Issue 13, p40
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the advertising campaign of Sauder Woodworking and Office Depot in promoting home office group in the United States. Purpose of the advertising campaign; Availability of Adaptech collection; Views of Vice President of Merchandising Susan Dountas on the advertising.
ACCESSION #
5627781

 

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