The Power of Money

Pullen, Courtney
December 2010
Journal of Financial Planning;Dec2010, Vol. 23 Issue 12, p50
Academic Journal
The article focuses on issues concerning money and how financial planners address their clients in talking about money issues for financial planning. It presents three reasons why people struggle emotionally with money which include culture, childhood conditioning, and psychological relationship with money and the individual. It offers suggestions for advisers to effectively discuss money matters with their clients including the establishment of a conscious relationship with money.


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