IFILM cuts jobs as focus shifts

Bond, Paul
October 2001
Hollywood Reporter -- International Edition;10/16/2001, Vol. 370 Issue 24, p7
Reports on the downsizing at IFilm in an to de-emphasize on the editorial side of its business and rein in costs. Focus on raising revenues; Strengthening of the advertising sales unit; Open rate of the firm's online direct mailings.


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