Customer Focus

November 2010
Pharmaceutical Representative;Nov2010, Vol. 40 Issue 11, p24
The article presents a module that discusses the significance of identifying the trends of pharmaceutical customers in the U.S. It describes the process for recognizing and reevaluating the needs of customers within the country's healthcare organizations. It suggests that it is significant to reassess a customer's need in order to be successful in marketing pharmaceutical products.


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