TITLE

Taking you straight to the point

AUTHOR(S)
SANDERS, VICTORIA
PUB. DATE
September 2010
SOURCE
Travel Weekly (UK);9/24/2010, Vol. 5 Issue 2036, p39
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
In this article, the author discusses how social networks provide commercial opportunity for travel business. The author tells that social networks can not be ignored as a marketing tool as 500 million people access Facebook and 145 million go through Twitter. The author thinks that the industry need to do marketing in a language customer understand and word-of-mouth advertising. The author tells that travel agents need to adopt some techniques to increase sales.
ACCESSION #
55414363

 

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