Bernhardt signs Martha

Slaughter, Powell
November 2001
Furniture/Today;11/5/2001, Vol. 26 Issue 9, p1
Trade Publication
Reports on the lending of name of fashion powerhouse Martha Stewart to a furniture collection by high-end major Bernhardt in North Carolina. Schedule of the launch of the licensed line; Development of a floor covering line for the Signature brand; Significance of the move of Stewart's company for consumer satisfaction.


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