TITLE

Birdseye's View

AUTHOR(S)
Hofman, Mike
PUB. DATE
November 2001
SOURCE
Inc.;Nov2001, Vol. 23 Issue 15, p184
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Describes the strategy used by Clarence Birdseye in selling frozen fish dinners.
ACCESSION #
5469249

 

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