TITLE

Rules of the Road

AUTHOR(S)
Costonis, Michael A.; Kraft, Kevin J.
PUB. DATE
October 2010
SOURCE
Best's Review;Oct2010, Vol. 111 Issue 6, p62
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article offers five key elements for life insurance carriers on policies and procedures for social media. Create an overall social media policy with written procedures and processes to show evidence of compliance. Design processes and procedures from registration and ongoing monitoring. Plan content templates such as risk profile capture, product overview and real-time approval flow in social media.
ACCESSION #
54593083

 

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