TITLE

Automatic blanket competition heats up

AUTHOR(S)
Hogsett, Don
PUB. DATE
October 2001
SOURCE
Home Textiles Today;10/29/2001, Vol. 23 Issue 9, p4
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports the competition in automatic blanket market in the United States. Domination of Sunbeam in the market; Leverage of WestPoint Stevens on powerhouse brands; Marketing agreement with Lands' End; Innovation of lightweight fleece blanket by Malden Mills.
ACCESSION #
5446211

 

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