Will Volvo agency go west?

Cantwell, Julie
October 2001
Automotive News;10/15/2001, Vol. 76 Issue 5953, pM2
Trade Publication
Reports speculations on change of business locations of Messner Vetere Berger McNamee Schmetterer/Euro RSCG, advertising agency for Volvo Cars of North America Inc. in New York.


Related Articles

  • Euro Flash. Fromm, Emily // Adweek Southeast Edition;09/13/99, Vol. 20 Issue 37, p28 

    Presents information on the advertising campaign created by Messner Vetere Berger McNamee/Schmetterer Euro RSCG New York for Phillips high-definition television. Advertising tagline; Comments creative director Phil Silvestri; Features of the television commercials.

  • MVBMS Ends Flat Structure. Dini, Justin // Adweek Western Edition;12/21/98, Vol. 48 Issue 51, p25 

    Reports on Messner Vetere Berger McNamee Schmetterer/Euro RSCG's alteration of its flat management structure. Top executives in the advertising agency; Growth of the agency since 1987; Purpose of the organizational changes.

  • MVBMS Adds Post to Ensure Consistent Volvo Creative. Mack, Ann M. // Adweek Western Edition;04/16/2001, Vol. 51 Issue 16, p2 

    Reports the addition of a post at the advertising company Messner Vetere Berger McNamee Schmetterer/Euro RSCG. Function of the post; Appointee for the position.

  • Name-dropping not allowed.  // Advertising Age's Creativity;Feb2000, Vol. 8 Issue 1, p9 

    Focuses on the contest held by advertising agency Messner Vetere Berger McNamee Schmetterer/Euro RSCG which offered $1,000 to the employee who came up with the most creative take on the company name. Name of the winner and the winning tag line; Comment by founding partner Tom Messner about the...

  • CNN Awards Bonus to MVBMS. Sampey, Kathleen // Adweek Southeast Edition;03/06/2000, Vol. 21 Issue 10, p72 

    Reports that Cable News Network has selected the advertising agency Messner Vetere Berger McNamee Schmetterer/Euro RSCG. Agencies that competed for the two accounts awarded; Value of the accounts; Tagline for the entire brand.

  • MVBMS Comes West. Norton, Justin M.; Mack, Ann M. // Adweek Western Edition;01/21/2002, Vol. 52 Issue 4, p6 

    Focuses on the expansion of the operations of Messner Vetere Berger McNamee Schmetterer/Euro RSCG to the United States West Coast as of January 21, 2002. Executives assigned to the West Coast office; Clients of the company in the West Coast; Approximate amount received by the company in billings.

  • Volvo's US agency to handle ...32m task through Brussels start-up.  // Marketing Week;7/6/2000, Vol. 23 Issue 23, p10 

    Reports on Volvo Car UK Ltd.'s plan to appoint the United States agency Messner Vetere Berger McNamee Schmetter/Euro RSCG (MVBMS) to handle its pan-European advertising business. Opening of an agency in Brussels, Belgium by MVBMS; Creation of advertising for each launch by MVBMS.

  • Select Comfort chooses N.Y. agency.  // Furniture/Today;09/18/2000, Vol. 25 Issue 3, p54 

    Reports on Select Comfort's selection of New York-based Messner Vetere Berger McNamee Schmetterer as its advertising agency of record.

  • Oppenheimer selects Messner Vetere. Comiteau, Jennifer // Adweek Western Edition;7/15/96, Vol. 46 Issue 29, p30 

    Announces Messner Vetere Berger McNamee Schmetterer/Euro RSCG as OppenheimerFunds' advertising agency. Comments of a consultant on the two agencies; Strategic assignment of Messner; Reason for Oppenheimer's hiring of an agency.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics