TITLE

Getting Naked

AUTHOR(S)
Lencioni, Patrick
PUB. DATE
October 2010
SOURCE
Leadership Excellence Essentials;Oct2010, Vol. 27 Issue 10, p20
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article describes a consulting approach developed by the author, called naked consulting. According to the author, service providers employing the naked approach will find it easier to keep clients via greater trust and loyalty. He says that the approach also empowers companies to be more open, generous and less desperate in the sales process. The author claims that the leadership team is the keepers of innovation, and is ultimately responsible for identifying the acceptable limits of change.
ACCESSION #
54406830

 

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