TITLE

Nokia: Born Again (in the USA)

AUTHOR(S)
Mallinson, Keith
PUB. DATE
September 2010
SOURCE
Wireless Week;Sep2010, Vol. 17 Issue 5, p26
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article discusses the reliance of Nokia Corp. on Symbian Ltd. to be successful in the cell phone industry in the U.S. Sufficient carrier route-to-market and associated subsidies are missing in the global product strategy of Nokia which has been unwilling to bend to local requirements of U.S. carriers. The need by Nokia for universal mobile telecommunications systems (UMTS) has been addressed by partnering with Qualcomm Inc.
ACCESSION #
53918783

 

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