TITLE

Coming Home

AUTHOR(S)
Bachman, Katy
PUB. DATE
September 2001
SOURCE
Brandweek;9/24/2001, Vol. 42 Issue 35, pSR34
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Discusses the ad market in radio broadcasting in the United States in 2001. Impact of the decline in the industry; Status of radio revenue in July; Prediction for ad spending in radio broadcasting in 2002; Expectation on ad rates in 2002; Ad spending of General Motors in radio in 2001.
ACCESSION #
5332394

 

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