MARKETING: NOW READ THIS
- New constellation of stars. // American Libraries;Nov94, Vol. 25 Issue 10, p960
Features the most recent celebrities to grace the ALA Read posters. Actors Matt Dillon and Geena Davis; Jazz musician Branford Marsalis; Goliath, a character on a Disney TV animated series.
- Get Carded at the Library. Gastwirt, Lesley J. // Library Journal;8/1/1988, Vol. 113 Issue 13, p87
Features a fact sheet on the American Library Association's campaign to fight illiteracy in the United States.
- Oooh baby, what a brain! Barlow, Cara // School Library Journal;Jul97, Vol. 43 Issue 7, p20
Focuses on `Born to Read,' a project that links health care, children's reading and family literacy in United States administered by the American Library Association's (ALA) Association for Library Service to Children (ALSC). How the project started; Goals of the project; Information about the...
- Magic & reading. // Library Talk;May/Jun96, Vol. 9 Issue 3, p20
Announces that the American Library Association has launched a series on reading motivation called Mighty Easy Motivators. Caroline Feller Bauer's book `Leading Kids to Books through Magic'; Prize of book; Bauer's involvement in national and international magicians' societies.
- Posters, promotional materials offered by ALA. // Reading Today;Jun/Jul94, Vol. 11 Issue 6, p24
No abstract available.
- ALA heads illiteracy fight. // Library Journal;5/1/1976, Vol. 101 Issue 9, p1069
Reports on a plan of the American Library Association (ALA) to spearhead a nationwide fight against illiteracy in the United States through a program called Literacy and the Nation's Libraries. Publication of a manual to help libraries organize and run illiteracy tutoring programs; Coordination...
- Sites selected for `Poets in Person'. // American Libraries;Jun95, Vol. 26 Issue 6, p486
Reports on the selection of twenty public libraries to be the 1995 hosts of the `Poets in Person' reading, listening and discussion program on contemporary American literature. Program sponsors Modern Poetry Association and American Library Association (ALA); Program's encouragement of interest...
- ALA offers fact sheets on family literacy. // Reading Today;Feb/Mar96, Vol. 13 Issue 4, p15
Offers several fact sheets on family literacy from the American Library Association (ALA) Headquarters Library and Information Center. Titles includes `Developing a Family Literacy Program'; `How to Write in Plain English'; `How to Recruit Participants Using Nonprint Media.'
- Preconferences. // School Library Journal;Aug87, Vol. 33 Issue 11, p32
Highlights activities of the American Library Association (ALA) prior to the holding of its 106th Annual Conference held on June 27-July 2, 1987, at San Francisco, California. Literary programs for infants and pre-school children; Conference on awareness of indications of racism in society,...