THE BRIEF: Social Media
Tags: RETAIL stores; ONLINE social networks
Related Articles
- THE BEST BET. // New York;9/21/2009, Vol. 42 Issue 30, p53
The article focuses on the new model wherein a store or a restaurant do business. These establishments have embraced guerrilla retail wherein they open, sell, and leave sometimes in barely legal spaces with only a Twitter site trail to beckon customers. There have been impermanent shops in food...
- Mothercare launches sites in US and India. Parry, Caroline // Marketing Week (01419285);10/23/2008, Vol. 31 Issue 43, p45
The article reports that mother and baby retailer Mothercare PLC is expanding its product range in the U.S. and India through its social networking site, Gurgle. The company has launched dedicated sites in both countries and will add links to Great Britain electronic commerce site over the next...
- the week in numbers. // Marketing Week (01419285);1/13/2011, Vol. 34 Issue 1, p15
The article presents statistics in Great Britain concerning the percentage of Twitter posts from mobile devices, the number of combined HMV and Waterstone's stores that were planned by HMV Group PLC for closure and the figure of sales by which Sainsbury's Supermarkets Ltd. increased in November...
- Companies try to entice shoppers with earlier promotions. // Hudson Valley Business Journal;10/26/2009, Vol. 19 Issue 42, p12
The article reports on the indication of retailers to increase their use of online social media to promote their businesses in the U.S. in 2009. It mentions that several retailers admit that they are in the process of improving their Facebook and Twitter pages. It also states that other...
- Price Chopper Teams With Bloggers. ANGRISANI, CAROL // SN: Supermarket News;11/7/2011, Vol. 59 Issue 45, p22
The article reports that Price Chopper Supermarkets has recently partnered with several other bloggers who write about the retailer. The move was prompted by a research that revealed that bloggers were the reason many people "liked" its web page on social networking website Facebook. The...
- Dudley plays host to HMV's first future store. Cardew, Ben // Music Week;9/22/2007, Issue 38, p4
This article looks at the efforts of HMV UK to keep its music stores alive by adding features that will attract teenage buyers. In the Dudley store, HMV has a bank of computers where customers can go online and check out Internet networking sites and a juice bar. Marketing director Graham Sim...
- Retailers Use Facebook To Connect With Consumers. Corcoran, Cate T. // WWD: Women's Wear Daily;10/14/2009, Vol. 198 Issue 79, p9
The article reports on the use of the online social network Facebook by U.S.-based retailers to connect with consumers. Retailers benefited from Facebook's news feeds, widgets, and other online applications. It mentioned French fashion designer Louis Vuitton which broadcasted its runway show...
- Foursquare in the lead, for now. Ginsburg, Monica // Crain's Chicago Business;1/4/2010, Vol. 33 Issue 1, p19
The article offers information on Foursquare, a free service that mashes up social networks, maps and other features, then combines them with a rewards program for checking in at various locations and businesses, such as bars, restaurants and retailers. Foursquare, which posted no revenue in...
- Blue Ridge Hobbies celebrates, launches retail location. // Model Railroad News;May2008, Vol. 14 Issue 5, p17
The article reports that Blue Ridge Hobbies has celebrated its third anniversary on the opening of www.BlueRidgeHobbies.com., an online store in Greenville, South Carolina. The event also commemorated the sixth month after the opening of its brick and mortal retail store. Moreover, it is said...


