Ryan, Thomas J.
July 2010
SGB;Jul/Aug2010, Vol. 43 Issue 4, p38
Trade Publication
The article informs that the debate over "barefoot vs. shoes" running has opened the door for more experimentation in the shoe industry. It has been stated that a Harvard study conducted in January 2010 found many common running injuries due to the impact of shoe-cladding. Jim Monahan, vice president (VP) of ASICS America, tells that the debate has allowed manufacturers to explore more product options to sell to consumers. He said that lightweight trend is getting momentum in current models.


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