Mixed and matched

Simms, Jane
May 2009
People Management;5/7/2009, Vol. 15 Issue 10, p16
The article highlights the importance of promoting workforce diversity even during an economic recession. Carolanne Minashi of banking group Citi claims diversity offers a greater sense of involvement and engagement, a mirror of the diverse groups of customers and clients, and a more robust employee and employer brand. Companies are increasingly aware that keeping diversity as one of their priorities will help them maintain their competitive edge. The maternity initiative of Citi is also examined.


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