TITLE

Shaw rugs sets push into big-box channel

AUTHOR(S)
Wyman, Lissa
PUB. DATE
September 2001
SOURCE
Furniture/Today;9/17/2001, Vol. 26 Issue 3, p35
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports the plan of initiating a mass market retail channel by the rug and carpet company Shaw Rugs in Dalton, Georgia. Development of branded programs for mass merchants; Protection of exclusive products in retail channels; Introduction of sisal and hemp rugs.
ACCESSION #
5284011

 

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