TITLE

Big bet on a small car

AUTHOR(S)
Rechtin, Mark
PUB. DATE
September 2001
SOURCE
Automotive News;9/17/2001, Vol. 76 Issue 5948, p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports the launch of the Fiesta supermini from Ford of Europe in the Frankfurt Auto Show 2001 in Germany. Statistics of the sales of the product; Projections on revenue increase as result of the launch; Impact on the global markets and consumer confidence.
ACCESSION #
5259828

 

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