Native Son

Coster, Helen
July 2010
Forbes Asia;Jul2010, Vol. 6 Issue 8, p54
The article offers information on Naya Jeevan, a financial safety net in Pakistan which signs on with multinational corporations, microfinance organizations, schools and other institutions to offer a health plan to their low-income workers and the domestic staff of their higher-income employees. Naya Jeevan was founded by, Asher Hasan, a 38-year-old doctor-turned-entrepreneur, as a nonprofit with very less margins.


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