Alcoa seeks to polish aluminum's image

Truett, Richard
September 2001
Automotive News;9/10/2001, Vol. 76 Issue 5947, p24P
Trade Publication
Reports the plan to double its sales of aluminum to the auto industry by Alcoa Corp. in Indiana. Design of the aluminum frame for the Ferrari 360 Modena sports car; Steps of plan; Message of Alcoa to consumers on the benefit of using aluminum.


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