TITLE

Opel marketing set for overhaul

AUTHOR(S)
Ostle, Dorothee
PUB. DATE
September 2001
SOURCE
Automotive News;9/10/2001, Vol. 76 Issue 5947, p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the reorganization of employees in the marketing department of Opel in Germany. Plans of Opel Chairman Carl-Peter Forster regarding the reorganization of employees in context with proposals to end dependence on incentives; Replacement of Andrej Barcak as board member for sales and services; Creation of board position for aftermarket sales and business areas.
ACCESSION #
5237811

 

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