Opel marketing set for overhaul

Ostle, Dorothee
September 2001
Automotive News;9/10/2001, Vol. 76 Issue 5947, p8
Trade Publication
Reports on the reorganization of employees in the marketing department of Opel in Germany. Plans of Opel Chairman Carl-Peter Forster regarding the reorganization of employees in context with proposals to end dependence on incentives; Replacement of Andrej Barcak as board member for sales and services; Creation of board position for aftermarket sales and business areas.


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