Post-Katrina Ingenuity Pays Off for Liberty Bank

Kuehner-Hebert, Katie
July 2010
American Banker;7/8/2010, Vol. 175 Issue 104, p5
Trade Publication
The article discusses how Liberty Bank and Trust Company has grown after the 2005 Hurricane Katrina in Louisiana, while other institutions failed in the state. According to the article, as a result of the hurricane eight of its branches were damaged and 80% of its customers and 40 million dollars of its deposits were lost. The actions taken by Liberty's chief executive Alden J. McDonald Jr. to further his bank including acquisitions and developing a certificate of deposit are discussed.


Related Articles

  • Banking in the Digital Age. McKinney, Jeffrey // Black Enterprise;May2012, Vol. 42 Issue 10, p56 

    The article focuses on Liberty Bank and Trust Co. in New Orleans, Louisiana which celebrates its 40th anniversary in 2012. It discusses its transformation to compete in the digital era as it embraces social media in its business model. Comment from Alden J. McDonald Jr., president and chief...

  • Lessons From Katrina. Kuehner-Hebert, Katie // U.S. Banker;Jul2010, Vol. 120 Issue 7, p28 

    The article focuses on how chief executive officer (CEO) Alden J. McDonald Jr. of Liberty Bank and Trust Co. in New Orleans, Louisiana survived the negative effects of Hurricane Katrina in 2005. It says that McDonald convinced banking companies to place deposits with the bank at below-market...

  • Smart Growth & Community Banking. Wilson, Caroline // Community Banker;Apr2001, Vol. 10 Issue 4, p16 

    Discusses how a national environmental trend called smart growth can present community banks in the United States with an opportunity to position themselves in the center of new and revitalized cities and towns. Benefits of community bank involvement in smart growth; Liberty Bank & Trust's use...

  • Liberty of La. Pitching CDs as CRA Investments. Osuri, Laura Thompson // American Banker;11/3/2005, Vol. 170 Issue 212, p4 

    The article reports on Liberty Bank and Trust Co. of New Orleans. The bank lost about $40 million in deposits following Hurricane Katrina as customers left the city. However, the bank's chief executive Alden J. McDonald, has stated that the bank may regain funds as a result of a nationwide...

  • Liberty Bank changes name. Wimmer, Leslie // Fort Worth Business Press;9/1/2008, Vol. 22 Issue 34, p4 

    The article reports on the name change of Liberty Bank to Liberty Bancshares Inc. on August 15, 2008. The bank, which was established in 1985, has branches in North Richland Hills, Bedford and Fort Worth, Texas. It had $111 million in assets as of the end of June 2008, according to a release....

  • Liberty Bank presents new face to Tarranty County. WIMMER, LESLIE // Fort Worth Business Press;6/29/2009, Vol. 24 Issue 22, p13 

    The article reports on the rebranding of Tarrant County, Texas-based Liberty Bank in 2009. Since its acquisition by a group of Summit Bank directors and executives in August 2008, the bank has raised capital, added two new locations in Fort Worth. According to Laura Miller, market president, the...

  • And Liberty for all. Dunbar, Donnette; Smith, Eric L. // Black Enterprise;Dec96, Vol. 27 Issue 5, p20 

    Focuses on expansion plans of Liberty Bank & Trust Co. Cheap service charges; Survival strategy; Take over of banks closed by major institutions.

  • Liberty Bank & Trust Co.  // New Orleans CityBusiness (1994 to 2008);02/24/97, Vol. 17 Issue 34, p13 

    Reports that Liberty Bank and Trust Company's assets rose from $126.4 million to $134.8 million in 1996. Statistics on the bank's finances; Number of additional branches opened by the bank.

  • Extending credit is key at black-owned bank. Coulton, Antoinette // American Banker;7/24/1997, Vol. 162 Issue 141, p10 

    Focuses on New Orleans, Louisiana-based African American-owned Liberty Bank and Trust Co.'s credit card business operations. Company background; Bank's efforts to extend credit services to the African-American communities it serves. INSET: Affinity works in marketing to African-Americans..


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics