Bill Clinton's Popularity With African Americans--Plus Some Savvy Marketing--Could Pay Off Big

August 2001
Book Publishing Report;8/13/2001, Vol. 26 Issue 32, p1
Trade Publication
Focuses on the impact of Bill Clinton's popularity to African Americans on bookstores in New York, New York. Debut of a book on the memoirs of Bill Clinton; Preference of black readers to buy books written by black authors; Prediction of sales.


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