TITLE

A Knightsbridge to China

AUTHOR(S)
Flannery, Russell
PUB. DATE
June 2010
SOURCE
Forbes Asia;Jun2010, Vol. 6 Issue 7, p46
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article focuses on the upcoming opening of the Knightsbridge International Inc. department store in Wuxi, China on August 2010. Wendy Law, the leader of the new brand of the family business and daughter of its original owner Law Kar Po, shares that they have adopted a British-flavored experience in business to appeal younger consumers. It also notes that the department store will showcase fresh ideas to target younger Chinese who are interested in overseas styles.
ACCESSION #
51842331

 

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