E-Reading the Market

Gillet, Kit
June 2010
Forbes Asia;Jun2010, Vol. 6 Issue 7, p22
The article focuses on the success of Beijing, China-based Hanwang Technology Corp. Ltd. in selling electronic-reader (e-reader). Liu Yingjian, founder and chairman of Hanwang, reveals that they have surpassed Sony for monthly e-reader sales. The company dominates the fast-growing Chinese market with an 85 to 95 percent share and highlights the growth of its revenue and profit. It also mentions the company's effort of finding more uses of its e-card beyond just recreational reading.


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