June 2010
Bank Technology News;Jun2010, Vol. 23 Issue 6, Special section p2
Trade Publication
The article discusses the shift on the approach by banks on mobile which could make a big difference in the U.S. It states that banks are developing capabilities that imitates online banking applications and drawing mobile banking users from their online customers. It notes that the inclinations for mobile is limiting because customers have yet to recognize that mobile are offering unique features not found through other channels.


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