Disney Diginet to Target Toddlers

Umstead, Thomas
June 2001
Multichannel News;6/25/2001, Vol. 22 Issue 26, p2
Reports plan of Walt Disney Co. to launch Playhouse Disney, a preschooler-targeted digital network in the United States. Emphasis of the network programming on educational fare; Acquisition of educational-based programming for the network; Need for preschooler educational programming in the cable television industry.


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