TITLE

Verison Frees Up Its 'Future'

AUTHOR(S)
Mendez-Wilson, Deborah
PUB. DATE
August 2001
SOURCE
Wireless Week;8/20/2001, Vol. 7 Issue 34, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports that Verizon Communications Inc. launched a prepaid service called [FREEUP], which bundles local and long-distance voice service, text messaging and other calling features. How Verizon sees its marketing strategy; Other company that is trying to reach young consumers; Why telecommunication carriers are catering to individual market segments.
ACCESSION #
5151666

 

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