TITLE

Fumbling Toward E-cstasy

AUTHOR(S)
Raz, Tahl
PUB. DATE
September 2001
SOURCE
Inc.;Sep2001, Vol. 23 Issue 12, p26
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Focuses on how Roy Wetterstrom and his consulting firm Plural Inc. survived the economic failure of electronic businesses in the United States. Reason of Wetterstrom for wanting to transform his company into an electronic business; Market value of the firm; Information on an initiative taken by Neil Isford, a top executive of Plural, to improve the firm's profits.
ACCESSION #
5143521

 

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