TITLE

It has been a long while...hasn't it?

AUTHOR(S)
Greene, Michael
PUB. DATE
September 2001
SOURCE
Furniture/Today;9/3/2001, Vol. 26 Issue 1, p38
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Comments on the marketing strategies employed by sales representatives in furniture industry in the United States. Scrutiny on ready-to-assemble furniture marketed; Criticisms relative to home furnishing advertising; Campaign to change the industry title of Home Furnishings.
ACCESSION #
5134478

 

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