Out of mind, but not out of sight

June 2010
Employee Benefit News;Jun2010, Vol. 24 Issue 7, p38
The article reports on the efforts being taken to increase the sales of state-run college savings plans available for purchase under Section 529 of the tax code in the U.S. In Illinois, the government started offering a corporate income-tax credit for employers that contribute to 529 plans. Overcoming a perception problem is said to be one of the challenges facing employers who are interested in offering such plans. Joan Marshall, chairperson of the College Savings Plans Network in Kentucky, noted the need for consumer education to promote such plans.


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