Comcast joins launch of Canoe iTV, aka 'SelecTV'

June 2010
CED;Jun2010, Vol. 36 Issue 5, p6
Trade Publication
The article reports that Comcast Corp. has partnered with Discovery Communications, NBC Universal, and Rainbow Media in the launching of Canoe Ventures LLC's iTV marketing solutions.


Related Articles

  • Comcast: ITV for 50 Nets. SPANGLER, TODD // Multichannel News;3/15/2010, Vol. 31 Issue 11, p20 

    The article presents information on the future plans of Comcast Corp. in interactive television (TV) sector. Senior vicepresident of Comcast Todd Walker said the company has planned to be able to deliver its interactive TV applications from 50 TV networks in the second half of 2010. The joint...

  • 2010 Top 10 Places to Work in Cable. Grebb, Michael; Arenstein, Seth // CableFAX Magazine;Sep2010, p38 

    The article focuses on cable companies classified by "CableFAX: The Magazine" as the best places to work for. It states that Canoe Ventures LLC continues to expand its manpower as it opens larger offices in Manhattan, New York. It says that corporate leaders at Comcast Corp. came from internal...

  • Canoe: Interactive Ads Are Open for Business. SPANGLER, TODD // Multichannel News;10/4/2010, Vol. 31 Issue 37, p26 

    The article reports on the move to deliver interactive spots to 25 million households by Canoe Ventures LLC. INSET: TIMELINE.

  • Canoe, CableLabs Link 'Innovation Lab' SPANGLER, TODD // Multichannel News;2/15/2010, Vol. 31 Issue 7, p18 

    The article reports that Canoe Ventures LLC connected its new Innovation Lab in the Denver, Colorado, area with CableLabs' AdLab, in a project aimed at testing prototypes of applications working across all six of its cable-operator members' systems.

  • Lins on Board at Canoe. Spangler, Todd // Multichannel News;11/10/2008, Vol. 29 Issue 44, p44 

    The article reports on Vicki Lins' appointment as chief marketing officer of Canoe Ventures.

  • Steering Toward Broader Waters, Canoe Fishes for MSOs. BAUMGARTNER, JEFF // Multichannel News;1/19/2015, Vol. 36 Issue 3, p2 

    The article reports that Canoe, a cable operator-backed advanced advertising venture, is in talks with other multiple-system operators (MSO) to launch JV's dynamic advertisement-insertion platform for video-on-demand and also presents views of Chris Pizzuro of Canoe on the same.

  • Canoe Pushes Interactive-TV Brand.  // Multichannel News;10/24/2011, Vol. 32 Issue 40, p26 

    The article reports on the efforts of Canoe Ventures LLC to establish the ExpandTV moniker of the cable industry as a recognizable, consumer-friendly brand for interactive television in the U.S.

  • Media Buyers: Love Live Advanced Ads!  // Multichannel News;2/27/2012, Vol. 33 Issue 9, p36 

    The article reports that advanced advertising is believed to progress and develop, despite Canoe Ventures LLC's leaving from the interactive-advertising business, according to media buyers.

  • Canoe Ventures Quietly Reboots. G. W. // Broadcasting & Cable;11/12/2012, Vol. 142 Issue 44, p20 

    The article reports on the effort of Canoe Ventures LLC to focus on dynamic ad insertion technologies and to provide one-stop shopping for programmers so they can put up national dynamic ad insertion across multiple system operators (MSOs).


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics