TITLE

Most Customers Don't Want to Be "Friends" With Banks, Yet

AUTHOR(S)
Sausner, Rebecca
PUB. DATE
May 2010
SOURCE
Bank Technology News;May2010, Vol. 23 Issue 5, p16
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article highlights the findings of a survey conducted by Javelin Strategy & Research Inc. which determined that most adults do not want to use online social networks to interact with their banks.
ACCESSION #
50740655

 

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