Start-Up Pitches Commerce-On-Demand

Baumgartner, Jeff
August 2001
Multichannel News;8/20/2001, Vol. 22 Issue 34, p37
Trade Publication
Reports that interactive television company Cinema Entertainment Group (CEG) is optimistic that the strategic alliance it formed with Commerce.TV Corp. could open opportunities in cable system deployments. Details regarding the company's efforts in pitching on commerce-on-demand; Preparations made by CEG for more digital set-top installations.


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