TITLE

Carnival eyes mall push

AUTHOR(S)
Stevens, Shannon
PUB. DATE
April 1998
SOURCE
Brandweek;04/13/98, Vol. 39 Issue 15, p3
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the promotional efforts of Carnival in malls. Purpose for the Carnival-branded cruise ships in malls; Details on the management of the kiosks; Carnival Corporation vacations that can be sold in the kiosks.
ACCESSION #
506441

 

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