TITLE

Traditional advertising gets vote of confidence

PUB. DATE
April 2010
SOURCE
Marketing Week (01419285);4/15/2010, Vol. 33 Issue 16, p6
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports that more people in Great Britain agree that political advertising using traditional media are still effective at influencing voters in the digital era.
ACCESSION #
50503809

Tags: POLITICAL advertising;  POLITICAL campaigns

 

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