TITLE

HAPCO Inc

PUB. DATE
January 2010
SOURCE
Roofing Contractor;Jan2010, Vol. 30 Issue 1, p34
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article features heat welding tools center Hapco Inc. and the success of its "30 For You Guarantee" program. In January 1, 2008, the BAK Thermoplastic technology was introduced to the U.S. market. To entice customers to try BAK tools, Hapco came up with such program that guarantees to exchange the BAK tool for the customer's previous brand if he is not satisfied with BAK within the first 30 days upon purchase. Two years after the program was launched, no customer has ever came back for an exchange.
ACCESSION #
50502812

 

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