TITLE

Nat Mags shelves fairs with rethink

AUTHOR(S)
Fletcher, Mike
PUB. DATE
July 2001
SOURCE
Marketing Event;Jul/Aug2001, p6
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports on the decision of National Magazine Company to suspend the Cosmopolitan Show and the Prima Baby Show while it carries out a review into the events' viability. Implication of the move; Reaction of Chris Spencer of Hotcakes, the company responsible for the Cosmopolitan Show modeling.
ACCESSION #
5014324

 

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